Local SEO + Reputation Management

Manage and influence the public conversation

Be found and trusted with Local SEO.

Ensure your business is presented in the best possible light.

With Diginomic’s Local SEO platform, you can easily and efficiently manage your citation listings so customers always know where to find you.

In addition, you’ll also have a perfect opportunity to cultivate positive public reviews from your customers (plus you have the chance to intercept negative customer feedback before it’s posted publicly!).

What is local SEO?

Local SEO involves:

  • Ensuring your business details appear for local searches on Google through consistent details within citations; and 
  • When your business appears, it’s paired with positive genuine reviews from your happiest customers.

In the example below:

  • Blue box: The localised search query
  • Red box: A paid search ad, costing DiCandilo Thomson money each click
  • Green box: Local SEO listings, free for those business ranking for the relevant search query

 

Why is Local SEO so important?

More than 40% of online searches (1) now specify a location. 50% of people who complete a local search on their phone will visit a store within a day (2).

Local SEO is an increasing focus of Google, with the search engine giant now displaying localised results above organic results.

If your company wants online to drive calls, sales, visits, or enquiries – you absolutely need to have a strong Local SEO strategy.

As more people access Google through mobile devices, Local SEO is increasingly important to Google so they can confidently display the most relevant and accurate results to mobile searchers.

What are citations and why do I need them?

A citation is an online reference to your business’s name, address, and phone number (NAP).

Google uses citations to evaluate the online authority of your business, and they are a primary factor in determining how to rank businesses in local search results.

Google also uses citations to verify the accuracy of contact details on local business listings. By having correct, consistent NAP information on multiple citation directories, you give a clear indicator to Google that it can be confident displaying your NAP to searchers.

Additionally, the more places that your NAP is listed, the higher chance people will see it, and the greater number of people will contact you.

What do I need online reviews?

A citation is an online reference to your business’s name, address, and phone number (NAP).

Google uses citations to evaluate the online authority of your business, and they are a primary factor in determining how to rank businesses in local search results.

Google also uses citations to verify the accuracy of contact details on local business listings. By having correct, consistent NAP information on multiple citation directories, you give a clear indicator to Google that it can be confident displaying your NAP to searchers.

Additionally, the more places that your NAP is listed, the higher chance people will see it, and the greater number of people will contact you.

Easily manage Local SEO and online reviews

Let your customers know where you are, how to contact you, and that you’re terrific. 

The common problem most businesses encounter with citations is that traditionally citations have been time-consuming to set up and maintain.

Most businesses treat their online reviews as a passive “not in our control” way, and trust that positive reviews will appear from satisfied customers. This is inefficient.

We’ve solved these common problems.

Through the Diginomic Local SEO Platform you now have:

  • A single dashboard login
  • Easy access to submit and maintain a consistent NAP across dozens of sites
  • Duplicate content and error alerts for your NAP details
  • Reach out to your best customers to request reviews at the right time (when they are likely to be happiest with the purchase)
  • Intercept negative feedback before it is posted publicly (giving you a chance to resolve prickly customer issues privately!)

Let’s talk

We’ve helped businesses get found by new customers with Local SEO.

We’re happy to talk if you need to have a bigger footprint in Google’s search results. Obligation free.

3x free tests to supercharge your website. Yep. Free.

Get three free tests jam-packed with actionable insights on your current site's Speed, Usability, and Security.

No gimmick. No catch. It's our gift to you.

These automated tools immediately uncover critical problems with your website, that are hurting your Google rankings and your sales.

Within moments of pressing that yellow button, you'll be getting data to make informed decisions.

It's our way of demonstrating value-driven digital.

We're Diginomic

Digital consultants specialising in digital performance

Perth, Western Australia

 

A percentage of our revenue goes towards the Fred Hollows Foundation. When you work with us you help end avoidable blindness for Indigenous Australians.